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By Kristina Weis in Featured

A website's title tags are very important for several reasons:

1) The title tag shows up in search results as the blue link, and a good one helps the site get more clicks and visitors from search results.

2) Title tags are a crucial SEO element that can help the website show up higher when people search for the words in it.

3) Title tags show up when web pages are shared on social media sites like Facebook. This is important because social media mentions are now a ranking factor in Google search results.

So if you have the time to optimize one thing on your website, title tags are it.

Here are some of the top mistakes and missed opportunities I've seen in title tags. Avoid these and you'll be ahead of the game. You'll rank higher in search results and entice more people to click on your site.

9 Signs of a Bad Title Tag:

1. "Home" or "Home Page" in Title Tag

It may be logical or helpful to the website owner, but including "Home" or "Home Page" does not help visitors or search engines. All we really care about is what the page is about, and what it offers us. Why take up space with this non-information? You surely don't want to rank for the terms "home" or "home page."

Top 5 Link Building Strategies for Your Site

The best Search Engine Optimization (SEO) experts can guide and assist you in link building strategies that will increase your website's visibility on the internet. The following categories of backlinks give an excellent overview of the wide variety of options available for improving your site's SEO ranking. Links from Multiple Domains While your link building strategies should focus on volume, your plan should not be to get most links from a single site. Instead, work towards just a few ...

Buying CRM: A 10-Step Guide

Since customer relationship management (CRM) connects to all aspects of an organization, purchasers must know the intricacies of their own businesses as well as the products and vendors available to them. That's why we divided this guide in two parts: Know Yourself and Know Your Requirements. I. Know Yourself Buying CRM starts with the question, "Why do I need a CRM solution?" Many CRM projects fail because that question is never asked. With that in mind, here are four steps that will help...

Local Advertising: Devising an Online Strategy That Suits You

Experts squawk about Twitter, Facebook, Foursquare, YouTube, designing websites, and a whole litany of online and social media possibilities, but not all of them make sense for every single business. When it comes to local advertising, small business owners must seriously consider how to concentrate their efforts. While we all must utilize the internet and social media to some extent, what will be most effective for one owner, may be a waste of time for another. By reflecting on some key issues,...

The Top 10 Reasons You Need a Blog

The term blog is short for web log, which started out meaning a personal online journal. Back in the late 1990s when blogs first emerged, they were usually filled with personal posts about the owner's daily life, thoughts, and problems. They have since evolved into invaluable online marketing tools. Blogs are now a "must-have" resource for any online business. So jump into the 21st century and read below to see why your business demands a blog! 1. Corporate Headquarters – Every company ...

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SPN Site of the Day

Stat My Web provides detailed, website evaluation stats i.e. when it was created, where it's hosted, how much it's worth, rankings, etc. Stats are displayed in both graphical and text formats and the site includes over 15 website specific analysis tools.

Does your web site qualify as a SPN Site of the Day? Webmaster resource sites can apply via email to the address on our Contact Page

SPN App of the Day

WindowsPager 1.0 (850 KB) lets you organize your desktop in up to four virtual desktops. You can easily switch between desktops from the system tray. Features include support for "sticky" windows, keyboard commands to move windows, etc. Freeware for Windows XP/ Vista/ 7.

If you have a Webmaster App that you would like listed on the SPN site, send us an email with details to the address on our Contact Page


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